Showing posts with label pancakes. Show all posts
Showing posts with label pancakes. Show all posts

Thursday, April 10, 2008

Hungry for Breakfast? Have Some Candy!

When I first saw the tv ad for iHop's new "Who-cakes" (a promotional tie-in product for the movie "Horton Hears a Who") I thought I had a great target for my "Signs of the Apocalypse" series. 

5 pancakes in a large stack covered in sugary syrup, sprinkled with little candy bits and topped with a lollypop is definitely something that should make any responsible parent cringe. Seriously, do you want to be with any kid for the 2 hours they completely spazz out AFTER indulging in this sugarfest? Do you have any idea of how hard it is to peel a 4 year-old off a ceiling after they bounced on all your furniture, broke all your lamps, shredded all your library books, and feed cat food in to your dvd player? I think I would rather have another root canal.

iHop's Whocakes. No wonder Horton is hearing things!

After I had time to get over the initial shock, I changed my mind about making "Who-cakes" an apocalyptic food nominee. When you think about it, iHop may finally get across the message that most of what we see as "breakfast" today, is in fact, nothing more than candy. By sticking a sucker in to their latest carbohydrate concoction, iHop may have actually done parents a big favor.

I tried to look up the nutrition information on these things, but for some reason, iHop does not list the calorie or carbohydrate count for Who-Cakes on their website. A quick look at their regular pancakes is telling enough. 5 regular buttermilk pancakes is 85 carbs. Add another 58 carbs if you only use 2oz of syrup for a total of 143g of carbohydrates. This is close to 3/4 cups of pure sugar. I can only imaging what the sugar content of the Who-cake version might be. 

A Snickers bar only has 35g of carbohydrate for a 2.07oz size and 68.4g in a king size bar. The big candy bar has 74.6 FEWER grams of carbohydrates than iHop's most famous breakfast offering. If you want to eat candy for breakfast, that's your choice. Just don't delude yourself that forming it in to a pancake instead of a bar makes it any healthier.